Competitive Landscape
Ryobi and Yates Sustain Lead as Loyalty and Innovation Shape Choices
Gardening in Australia remained fragmented in 2025, with the top player, Techtronic Industries Australasia Pty Ltd, holding a 6% value share and DuluxGroup (Australia) at 6%, while the remaining leading companies each commanded smaller, single-digit shares. Techtronic Industries, primarily through the Ryobi brand, retained its position in gardening equipment by capitalising on sustained consumer interest in battery-powered and cordless tools, an area that continues to attract both new and existing gardeners.
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Overview:
Understand the latest market trends and future growth opportunities for the Gardening industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Gardening industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Gardening in Australia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Gardening in Australia?
- Which are the leading brands in Gardening in Australia?
- How are products distributed in Gardening in Australia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Gardening?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Gardening?
- Where is future growth expected to be most dynamic?
Gardening in Australia - Category analysis
Key Data Insights
Gardening Summary
Richgro and Yates Accelerate Eco Innovation as Climate Concerns Drive Purchasing
Bunnings and Urban Dwellers Boost Demand for Indoor and Compact Solutions
Husqvarna’S Wire-Free Mowers and Smart Irrigation Spark a Technology Shift
Tech-Savvy Urban Gardeners to Drive Surge in Smart Solutions
Eco-Friendly Practices and Urbanisation to Redefine Australian Gardening
The Rise of Smart Technology and Automation
Ryobi and Yates Sustain Lead as Loyalty and Innovation Shape Choices
Bunnings Leverages In-Store Expertise to Sustain Hands-On Shopping
Retail E-Commerce Accelerates as Click-And-Collect Expands
Home and Garden in Australia - Industry Overview
2025 Developments
Key Data Insights
Wesfarmers Leverages Value Focus to Drive Revenue and Earnings Growth
Home Furnishings Leads in the Local Market through Versatility and Value
Bunnings and Husqvarna Fuel Growth with Affordable Green Living Solutions and Smart Tools
Retailers to Accelerate Digital and Sustainable Innovation to Meet Evolving Lifestyles
Home Furnishings to Maintain Lead as Home Improvement and Gardening Gain Momentum
Players Sustain Leadership of Fragmented Landscape through Adaptability and Scale
Home Products Specialists Maintain Dominance
E-Commerce Accelerates with Convenience and Wide Product Offer
Country Reports Disclaimer
The following categories and subcategories are included:
Gardening
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- Fertiliser
- Soil
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- Pest Control
- Herbicides
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- Gardening Hand Tools
- Gardening Power Tools
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- Walk Power Lawn Mowers
- Riding Lawn Mowers
- Robotic Lawn Mowers
- Watering
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- Indoor Plants
- Seeds
- Other Horticulture
- Pots and Planters
- Other Gardening
Gardening
Includes: products purchased by consumers through retail channels. Excludes: commercial sales to professional landscapers / groundskeepers / tradesman / contractors etc for gardening / landscaping. Excludes: outdoor furniture, be it self-assembly or ready-made, which is tracked under Outdoor Furniture. Excludes: Barbecues and Garden Sheds, which are tracked under Outdoor Living
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Gardening research and analysis database.
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