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Article

Loyalty Enters the Age of Algorithmic Choice

1 Sep 26

For decades, loyalty has been designed around the human decision-maker. Customers choose the brand, engage with the programme, earn rewards and decide when those rewards are worth using. Agentic commerce is changing that model.

Nadejda Popova

Nadejda Popova

Article

Inflation Fatigue: Latin America's Smarter Shoppers

17 Jul 26

The post-pandemic price spikes have eased across much of Latin America, but 2026 is no clean recovery: inflation has settled near 4% and prices keep rising. Years of stacked increases have changed how people shop. This is inflation fatigue – consumers are not just spending less, they have become tactical, and the winners will adapt to it.

Ivan Salazar

Ivan Salazar

Article

Chart of the Month: Loyalty Stickiness, The Habit Advantage That Defines Category Leaders

14 Jul 26

Euromonitor’s loyalty stickiness ratio shifts loyalty from intention to behaviour, capturing how often monthly users return on a daily basis. Our latest Chart of the Month benchmarks customer stickiness and looks at the top three industry leaders.

Rocio Franco

Rocio Franco

Article

Finovate Shows how AI and Technology are Growing Financial Services

19 Jun 26

Early in May, regional and international financial institutions met in San Diego to discuss the impact of AI, regulation, and innovation in financial services and the impact they will have in the US over the coming years. Euromonitor International was in attendance and moderated a panel discussion on embedded lending and its potential to 2030.

Euromonitor International

Euromonitor International

Article

The Changing Economics of Loyalty Programmes

29 May 26

Traditional loyalty KPIs are losing relevance. Metrics such as enrolment rates, breakage and points liabilities increasingly fail to show whether a programme is truly effective. They capture activity, not impact. What now matters is whether loyalty schemes measurably change customer behaviour.

Nadejda Popova

Nadejda Popova

Webinar

New loyalty engines: Who drives choice?

12 May 26 | GMT: 03:00 PM

Explore how traditional loyalty models are being challenged—and what it takes to build emotionally resonant, trusted and AI‑enabled loyalty strategies for the future.

Euromonitor International

Euromonitor International

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