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Ingredient Spotlight: What SKU Level Tracking Reveals About Bakuchiol's Evolution
15 Jul 26Euromonitor’s Ingredient Spotlight series explores how ingredients evolve across beauty and personal care through SKU-level tracking of products, categories and markets. In this article, we focus on bakuchiol, examining its growing adoption beyond core Western markets, continued concentration in skin care and evolving role within formulations. The article also demonstrates how combining ingredient tracking with insights from Euromonitor’s Innovation System can reveal how brands deploy ingredients within new product launches, monitor retail expansion and identify the strategies driving commercial success. Together, these tools provide a deeper view of ingredient trends, innovation and competitive positioning.
Reflections from World Perfumery Congress 2026
14 Jul 26World Perfumery Congress 2026 took place in Monterey, California during 22-25 June, bringing together perfumers, fragrance houses, ingredient suppliers and brands across fine and functional fragrance. Key themes included AI's role in product development, premiumisation in personal care, consumer demand for fragrance communities, and packaging innovation.
Redesigning FMCG Innovation: How Feasibility Is Rewriting Competitive Strategy
20 Apr 26Climate volatility and commodity disruption are forcing FMCG companies to rethink how innovation is designed and scaled. This article explores why feasibility is moving upstream in the innovation process, reshaping formulation choices, portfolios and long term strategy. As resilience becomes a competitive advantage, brands are redesigning innovation systems to ensure products remain viable under sustained supply uncertainty.
Geopolitical Shocks Reshaping FMCG Packaging Strategy
15 Apr 26The packaging industry confronts significant margin pressure, especially plastics, where most production costs tie directly to petrochemical feedstocks. Energy volatility is also hitting energy-intensive materials like glass and aluminium, forcing FMCG players to execute strategies like downsizing and lightweighting to defend margins. While cost reduction is the main motivator, environmental benefits are a welcome secondary outcome, opening space to recalculate material economics and accelerate the shift towards sustainable packaging.
Longevity Ingredients in Beauty: Separating Trends from Drivers of Skin Care and Hair Care Growth
2 Apr 26Longevity is everywhere in beauty today across product claims, ingredient narratives, and innovation pipelines. But when a theme becomes this pervasive, the more important question is not what is trending, but what is translating into sustained demand. From a market perspective, this distinction matters. Trends create noise while repeat purchase, ingredient scale, and cross-category adoption signal where companies should invest versus where they should wait.
What Is Your Packaging Really Telling Consumers?
1 Apr 26As regulations tighten, circularity expectations intensify and greenwashing scrutiny increases, packaging has transformed from a design consideration to a frontline credibility test for brand sustainability strategies.