Competitive Landscape
Smiltenes Piens Consolidates with Cesvaines Piens as Rivals Lose Ground
Cheese in Latvia is moderately concentrated, with the largest manufacturer, Rigas Piena Kombinats AS, projected to hold a 28% value share in 2026, followed by Siera Nams A/S at 17%. The combined share of the top two fell in 2026, reflecting a gradual decrease in concentration as private label and retailers such as Maxima Latvija SIA (8%) and Lidl Latvija SIA (7%) have expanded their presence, indicating that retailers are capturing a greater share of cheese sales, primarily through private label offerings.
Soft Cheese and Snacking Launches Drive New Growth Opportunities
The main innovation and growth in 2026 comes from soft cheese and snacking formats, reflecting a pronounced change in consumer habits. There is strong growth in mozzarella, burrata, and stracciatella, with both branded and private label products benefitting as consumers shift towards these more indulgent and versatile formats.
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Overview:
Understand the latest market trends and future growth opportunities for the Cheese industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cheese in Latvia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cheese in Latvia?
- Which are the leading brands in Cheese in Latvia?
- How are products distributed in Cheese in Latvia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Cheese?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Latvia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Cheese in Latvia - Category analysis
Key Data Insights
Cheese Summary
Smiltenes Piens Acquisition Strengthens Local Presence Amid Price Deflation
Private Label and Imports Drive Bulk Cheese Decline as Shoppers Trade Down
Mozzarella and Burrata Reshape Demand as Brands Pivot to Snacking
Smiltenes Piens and Cesvaines Piens Join Forces to Defend against Imports
Brands Pivot to Soft and Indulgent Formats for Sustainable Growth
Smiltenes Piens Consolidates with Cesvaines Piens as Rivals Lose Ground
Soft Cheese and Snacking Launches Drive New Growth Opportunities
Major Retailers Strengthen Their Position through Promotions and Private Label
Dairy Products and Alternatives in Latvia - Industry Overview
2026 Developments
Key Data Insights
Private Label Expands as State Action and Imports Pressure Local Producers
Protein and Functional Dairy Drive Premiumisation Amid Price Pressure
Price Sensitivity Tempers Volume Growth Despite Rising Value Sales
Protein Launches by Local Leaders Reshape Consumer Value Perception and Competition
Smiltenes Piens Acquisition of Cesvaines Piens Strengthens Cheese Leadership
Protein Launches by Local Producers Challenge Private Label Expansion
Supermarkets, Hypermarkets and Discounters Drive Value-Focused Sales
Barbora and Rimi E-Veikals Support Gradual Online Growth
Country Reports Disclaimer
The following categories and subcategories are included:
Cheese
- Spreadable Cheese
- Processed Cheese excl Spreadable
-
- Packaged Hard Cheese
- Unpackaged Hard Cheese
- Soft Cheese
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cheese research and analysis database.
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